Books Title:
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Packaging Makeovers |
Author:
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Stacey King Gordon |
ISBN:
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1592531105 |
| Description |
Whether a company has been in business for one year or for one hundred years, redesigns are an inevitable and expensive part of doing business that can have vast ramifications. This book walks readers through the many approaches to packaging design so business people and designers alike can choose the right strategy for their products and their target market. Features dozens of redesigns for product packaging, from food to cosmetics to toys; tracks the makeover transformation using before, during, and after photos; and includes colour palettes, sketches, type treatments, and more to illustrate how talented designers went from concept to execution. Hardcover, 160 pages
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| RRP |
$ 70.00
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| Our Price
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$ 15.95
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|
Saving |
$ 54.05
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